Promoting With Video Production

My overall goal is to some day own my own event planning company.  After graduating from full Sail University, I will be working on my event planning certification. The events that I would like to host would be weddings, parties, meetings, concerts, and tradeshows, etc. Last month, I had decided to plan a party just to get my feet wet. To be honest, I would have to say that the party was a total failure. I believe that it would have been successful if I promoted my event differently. Although I failed, I am not planning to give up and I will be hosting another event this month. However, I want my second event and future event to be successful as well. So, I have done some research on how to promote my events in different ways. One-way would be hiring a production company to video my next event, or I could just video the events myself.

After reading an article called “How to Use Video Production to promote Your Event”, I now know why web videos are one of the best ways to promote different events. Although this article talks a lot about hiring a production team, I think that it would be better and more affordable for people to video themselves. The article gives several very good useful tips, such as:

1.   1.Create a video about your event, so that it can be uploaded to YouTube, and then linked to Face book

2.   2.Video to draw new sponsors and participant /create DVD

3.   3.Use video for press release to promote your next event

4.   4.Stream video through social media outlets such as Face book, Twitter, and YouTube for a buzz

By applying these tips to my business, this will allow me to have success the next time around. Just recently, I have noticed that I have more people interested in my events. This is due to the creation of my businesses Face book page. Although, I don’t have a video of my first event, I now plan to post videos of future events on all of my social media outlets.  Hopefully, these tips will help other people promote and market their events as well.

Website:

http://www.apexvideoproductions.com/blog/50/how-to-use-video-production-to-promote-your-event/

http://www.rmk-media.com/

http://avision2market.com/newsblog/